The first cinemagraph was created by Jamie Beck and Kevin Burg in early 2011 and they coined the term "cinemagraph" in March of that year. Cinemagraphs began through a series of experiments using existing video content but the medium began when Beck and Burg captured imagery specifically for creating cinemagraphs.The traditional method consists of filming a short video (lasting about 10 seconds), using a tripod to achieve a static image, which you will then import into Photoshop. Remember that repetitive and consistent movements are the best ones when creating a cinemagraph.A cinemagraph is a combination of a still image and a video, where most of the scene is stationary, while a section moves on a continuous loop. With the rise of GIFs (looping image files), cinemagraphs have gained popularity online, especially on social media platforms and e-commerce websites.
Are cinemagraphs GIFs : GIFs were introduced in the early 80s and are thus an old concept. Cinemagraphs, on the other hand, are more like a blend of photography and video. You can choose to save a cinemagraph as a GIF file, but that's not always recommended.
Why do we use cinemagraphs
Cinemagraphs Tell Stories
The art of creating a cinemagraph is essentially highlighting specific moments, and isolating those special movements in a continuous loop. How great is that for marketing Put the focus on the product, brand, or experience that you're selling and convey a message. Tell a story.
What are cinemagraphs used for : Cinemagraphs capture attention by surprising the viewer when they come to life with hints of motion. This makes them a popular choice for advertisers trying to capture and hold their audience's attention.
between 3-10 seconds
Cinemagraphs are shared as short looping videos, usually between 3-10 seconds in length. They're created in a way that the viewer can't tell when the video loop starts and finishes; it's seamless. A single cinemagraph loop is traditionally very short, lasting only a few seconds in length.
Simple scenes often make the best cinemagraphs.
Think something that will loop easily, such as the motion of stirring coffee or pouring liquids. It's also good to have something in the image that would normally be moving, but isn't, so it's easy to spot the part that is moving.
Where are cinemagraphs used
Social sites automatically play video content
With auto-play and auto-looping featuring on many social media sites like Instagram, Facebook and YouTube, it makes the perfect place to incorporate your new cinemagraph. Many users are drawn to video content, more so than plain text or basic imagery.One of the most commonly asked questions among bloggers and entrepreneurs is whether GIFs are subject to copyright or whether there are any legal restrictions to their use The short answer is that yes, GIFs are definitely subject to copyright law rules as original creative works.They are becoming increasingly popular with social media sites such as Instagram and Facebook. They are a the in-between for still photos and videos and catch users attention whilst users are scrolling.
The cinemagraph is a medium pioneered (and named) by husband and wife team Jamie Beck and Kevin Burg in which individual instants of motion are isolated against a static image.
What year was the term cinemagraph first used : In early 2011, photographer Kevin Burg and designer Jamie Beck first used the term “cinemagraph” to describe the technique they used to animate their photographs (check out the 2011 article, Cinemagraphs: What it looks like when a photo moves from Washing Post) Since then photographers and designers have used …
What is the difference between Cinemagraph and Plotagraph : Cinemagraph does NOT create motion. Motion already exists readymade beneath the layer. Plotagraph creates motion in an 'otherwise still and frozen image'. Indeed not everything can be set to motion but that is not the handicap of Plotagraph, but the fundamental difference between Still Photography and Videography.
What are the advantages of cinemagraphs
Engagement: Cinemagraphs quickly capture attention and captivate audiences for longer, leading to increased engagement. Visual Appeal: They offer a unique blend of photography and video, giving you the chance to create captivating, immersive visual content.
The Good and the Bad of Using GIFs
GIFs are bad for SEO if you oversaturate your page with too many of them. They will simply slow down your site's loading time, and Google takes this into account when ranking pages. Another issue that could arise is accessibility.However, GIFs are usually benign, and people love sharing them. They're the perfect conduit for attacks. The files can spoof your computer into opening Windows programs such as Excel. It can then send data back to its originator by tricking Windows into connecting to a remote server.
What does a cinemagraph look like : Often described as Harry Potter-like moving images, cinemagraphs are a magical hybrid of photography and video. They contain subtle motion that plays in a short, never-ending loop, while the rest of the image remains still. The motion highlights a few seconds from the video, blending it seamlessly into the still photo.